21 trends that will shape the 2021 recovery The year that is drawing to a close has been an uphill battle for many entrepreneurs. Fortunately, 2021 already looks more promising, despite significant remaining challenges. This economic letter presents 21 trends that will have an impact on the economy in the coming year. READ the [...]

What is Phishing? Phishing scams are designed to collect personal information by luring unsuspecting employees into giving it away by convincingly impersonating well-known brands, such as Microsoft or Netflix. Their goal is to get the target user to click on a URL that leads to a fake web form that can be [...]

The battle to contain the COVID-19 pandemic has taken a turn for the worse in recent weeks and the situation now threatens Canada’s economic recovery. Fortunately, statistics released in recent weeks indicate the economy is relatively well positioned to cope with the second wave of infections observed in most provinces. READ the [...]

The U.S. presidential election on November 3 is dominating media attention. The candidates and their respective parties are proposing very different economic visions whose impact will go well beyond their country's borders. In this economic letter, we look at the state of the race to date, the different positions defended by [...]

With changes to workplaces and shopping habits with respect to the pandemic and social distancing rules, it is important to adapt to the changing needs of consumers. In this blog, we will discuss 4 digital trends that have impacted the business environment and why you should adopt these trends sooner [...]

Executive Summary For a B2B company to successfully compete, your marketing team must embrace digital marketing and build your strategy around 12 core skills (detailed below). No single person has all 12 of these skills. Successful digital marketing requires a team. But given the often limited resources available to small [...]