WEDNESDAY, MARCH 11, 8:30am – 9:30am –
Building strong relationships is a critical component of successful sales. They help you prospect, navigate the sales cycle, and maintain long-term client partnerships. But relationships alone aren’t enough. To truly drive results, top-performing salespeople know how to challenge their customers’ thinking, teach something new, and tailor insights to their unique needs.
Join the discussion as we explore how to turn relationships, whether new, existing, or even difficult, into a competitive advantage. We’ll examine how to move beyond rapport to take control of the conversation, guide prospects toward clarity, and close deals effectively.
We will share our tools and strategies to combine relationship-building with insight-led selling, helping you influence, educate, and close deals more effectively.