Marketing2024-07-30T10:43:42-04:00

Marketing Peer Group

This Peer Group is for someone that is responsible for developing a marketing strategy and co-ordinating marketing campaigns along with brand management and establishing a corporate identity.

Smarter Leads, Bigger Wins: Mastering the Art of Lead Scoring

THURSDAY, FEBRUARY 20, 8:30am - 9:30am -  Lead scoring is a game-changer for businesses looking to optimize their sales and marketing alignment. By focusing on the most promising leads, you can save time, close deals faster, and increase ROI. Join Kevin D'Arcy as he discusses key factors to consider, and tools that automate lead scoring. This session will equip you with the [...]

Past Events

Personalization Nation: How to Make Your Marketing Feel Like a One-on-One Conversation

WEDNESDAY, SEPTEMBER 4, 8:30am - 9:30am -  Join us for a discussion where our facilitator, Kevin D'Arcy, CEO of ThinkFuel, will delve into the powerful strategy of Data-Driven Personalization at Scale. We will explore how businesses can harness customer data to craft tailored marketing messages, personalized product recommendations, and unique [...]

Social Selling for the Modern Marketer

WEDNESDAY, OCTOBER 2, 8:30am - 9:30am -  This session offers practical strategies for leveraging social media to build authentic connections with potential clients and customers. Focusing on relationship-building, you will learn how to use authenticity to engage your network, build trust, and drive sales. Topics include social selling, creating genuine [...]

Becoming a Thought Leader: Strategies for Building Influence and Trust

WEDNESDAY, NOVEMBER 6, 8:30am - 9:30am - In today’s fast-evolving tech landscape, thought leadership is more critical than ever for standing out, building trust, and driving innovation. This session will explore the importance of thought leadership in the tech industry and provide actionable strategies for positioning yourself or your [...]

Link Up! Safe & Savvy Backlink Building

WEDNESDAY, JUNE 5, 8:30am - 9:30am -  Join Kevin D'Arcy, CEO and Chief Marketing Enthusiast of ThinkFuel, for an engaging event that promises to enhance your link-building tactics without risking the wrath of search engine penalties. This session will dive deep into effective and ethical strategies to build backlinks that boost [...]

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